Good Copy, Bad Copy
Doris and Bertie’s blog dedicated to helping you find and keep your business writing mojo!
Podcast E13: How to argue effectively
Clare Lynch talks to Tony Koutsoumbos, founder of the UK’s Great Debaters Club, about how debating skills can be applied in the workplace - and the role of writing in debating.
Podcast E11: How to write like a thought leader
Clare Lynch chats to Simon Philips, who advises professional services firms on producing thought leadership. Simon talked about what good thought leadership looks like – and how a copywriter can position herself to work in this high-quality niche.
Podcast E10: How to write a speech
Clare Lynch talks to Alan Barker, a speechwriter and trainer of other speechwriters. Alan reveals the elements that make a great speech – from capturing the speaker’s unique voice to structuring your speech for maximum impact.
Podcast E9: How to write for internal communications
In this episode of Coffee, Tea or Something Stronger?, Clare Lynch talks to internal comms consultant Teresa North about how writers can help companies communicate better with their employees.
Podcast E8: Why every writer should try their hand at poetry
Clare Lynch talks to Katy Evans-Bush, a poet, blogger, essayist and copywriter, about finding your voice as a poet – and why even corporate communicators can benefit from reading and writing poetry.