Inverted pyramid: how to write with impact

November 20th, 2015

upside down photo of pyramid

The ‘inverted pyramid’ is a tried and tested formula for giving your writing more impact. Read the rest of this entry »

Black Friday sale: get my writing courses for just £8 each!

November 19th, 2015

Picture of online course boxes

Never sweat again when you’re asked write a report! My new online course, Powerful Report Writing Now: How To Persuade With Ease, guides you through the entire report writing process step by step – and it’s available now for just £8.

But you’ll need to hurry because this special deal is only available until midnight tonight (Thursday, 19 November).

The price will rise steadily in the lead-up to Black Friday, and this is the lowest it’ll be – so act fast!

The course covers every stage of writing a report, from planning to proofing – for a polished, professional and persuasive business report.

Enrol today in Powerful Report Writing Now to discover:

    Why you should never see your executive summary as, well, a summary

    Professional secrets for shaving hours (or even days) off researching your report

    A magical technique for outlining your report in under five minutes

    The font that’s been scientifically proven to make you sound smarter and more persuasive

    And lots more!

Also on offer is my flagship course Business Writing: How To Win Anyone Over With Your Words. Again, it’s available for just £8 until Thursday, so get it now!

Writing an email? Why you need to SCRAP it!

November 6th, 2015

How to write an email

Writing an email and not sure where to start? Here’s a tried and tested formula that helps you craft your message in under a minute: SCRAP. Read the rest of this entry »

38 Writing Tools to Help Take the Worry Out of Writing

October 1st, 2015
38 writing tools and resources for more persuasiv

I’ve put together a list of all the writing tools and resources I recommend to my students and the business people I coach (and that I use every day!) Here’s the link to its permanent page:

38 Powerful Writing Tools for More Persuasive Writing

The list features books, articles, websites and free plugins. All of which will help you to write more quickly, accurately and persuasively. Check it out for help with: Read the rest of this entry »

Executive summary: how to wow your readers

August 4th, 2015
How to write an executive summary

The executive summary is the most important part of any business report. Why? Because it’s the one part of the report everyone will read. For some people it’ll be the only thing they read. Actually, make that most people. Read the rest of this entry »