Here’s a really quick tip to make your writing more succinct: ditch the phrase 'in order to'.

‘Bare’ or ‘bear’? Which one do you use when?

'Rain', 'rein' or 'reign'. Which one do you use when?

You can’t just leap in with all the tech specs of what the upgrade does. First, you need to get your colleagues to care.

One of my students, John asked me whether he was wrong to tell prospective clients that he was a copywriting newbie. Here's my reply.

A lot of students ask me how they can make their writing 'flow' better.

Here's the first in a series of posts on how to research your next writing project.

How to write powerful headlines and avoid rookie headline pitfalls.