Archive for the The apostrophe Category

Possibly the most embarrassing apostrophe crime ever

Wednesday, December 3rd, 2008

Note to the The National Literacy Trust: when you’re bewailing the poor grammar and punctuation skills of the UK population, do try and get it right. (more…)

What happens when you don’t bother to get a writer in

Monday, October 27th, 2008

This, from a full-page ad for Hill & Knowlton, who describe themselves as “a leading international communications consultancy”. I spotted it in the “Thought Leader Series” supplement, which came with a recent issue of “PR Week”: (more…)

Plural apostrophe: put it down slowly and walk away

Saturday, October 21st, 2006

The plural apostrophe is always wrong. Never use an apostrophe to denote a plural.

Pity the poor apostrophe. Whenever he threatens to make an appearance you find yourself coming over all nervous. It’s nothing personal – you just can’t help feeling a little intimidated around a character so hard to comprehend. In fact, that little chap with the scarily (more…)