Brand engagement? Bring on the gobbledygook!
What do you think this might be?
an unparalleled experiential platform used to engage key audiences through a unique and unforgettable brand experience...
[it] connects consumers with brands through a personalised, relevant and memorable experience...
The experience appeals to guests at a sensory and emotional level, creating a bond between brand and consumer.
Leave a comment telling me what you think is being described - then find out here.
Was it what you expected? Did the "brand engagement" jargon do it justice?