We spotted a wonderful job advert on Linked In today, in which a UK household name says it’s looking for a senior online editor. Judging by the typos, missing words, rambling 56-word sentences and impenetrable corporate jargon in the ad itself, the firm’s need is great indeed. (more…)
Archive for September, 2012
Yesterday, the retailer JJB Sports went into administration after it failed to secure a buyer.
Whenever I hear of a company going bust, I always check out their most recent annual report to see how their business writing compares with their business strategy. It’s an exercise that never disappoints. (more…)
Previously, we’ve ranted about bad business writing that sounds like it was drafted by the guys in Compliance. But not all legal types write with desiccated dullness.
Lord Denning, one of the most celebrated judges of the twentieth century, was renowned for his way with words. If you’ve ever studied Law, you’ll know Denning is always fun to read – and not just because of his frequent disregard for precedent. (more…)